Some stories deservemore than a website.

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01 / PHILOSOPHY

I don't designwebsites.

I create experiences for people with stories worth telling well.

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SAMBOY

INDEPENDENT DIGITAL STUDIOSAN DIEGO, CALIFORNIA

Story first. Technology second. Everything else serves the experience.

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SELECTED STORIES

WORKWORTHREMEMBERING.

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SELECTED STORY / 01

SUSANA VESTIGEPHOTOGRAPHY

Editorial portrait from the Susana Vestige Photography portfolio

Twenty years of editorial, pin-up, lifestyle and music photography, brought together in one cinematic portfolio.

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SELECTED STORY / 02

PROJECTTWO

Make them feel it first.

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Beauty doesn't need to shoutto be remembered.

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02 / APPROACH

Listen first.Find the story.Remove what doesn't serve it.Make what remains unforgettable.

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I didn't begin with design.

I came to it through technology, systems, data and an obsession with making things work better. Somewhere along the way, I realized the most interesting part wasn't the technology. It was the story technology allowed someone to tell.

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You came herewith a story.

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What are wegoing to create?

SAMBOYINDEPENDENT DIGITAL STUDIOSAN DIEGO, CALIFORNIA© 2026
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